Beginners guide to SEO

A friendly, no-jargon course designed to help you understand how to get found on Google.

Whether you’re a small business owner, content creator, or completely new to digital marketing, this course covers the core principles of SEO—from how search engines work and keyword research to on-page optimisation, technical basics, and link building.

With simple explanations and practical tips, you’ll learn how to improve your website’s visibility and drive organic traffic that grows over time.